We’ve worked with the EMEESY Children’s Kidney Network for a number of years, supporting the ongoing development of their website in order to meet the growing demands of patients, carers and healthcare professionals.
The EMEESY website is a well-established and highly used resource for young people, families and professionals, providing trusted information and support. With strong visitor numbers, it is relied upon as a key source of guidance throughout the country, reaching even beyond its intended audience.
Challenge
The existing website contained a large amount of content which had been developed over time. Whilst still useful, the quantity of information had outgrown the site it was written for, and EMEESY had noticed that their audiences had developed and changed over time. It was essential for the content to be retained, but an updated structure was needed to support the website’s diverse audiences - aiming to increase the engagement with young people and their carers, and improving the ease of navigation around the site.
Alongside this, EMEESY required a refresh of their brand identity to better reflect their work.