Two scientists and branding bubbles

REMAP-ILD is a global research initiative led by Imperial College London and funded by the National Institute for Health and Care Research (NIHR). It is the first international platform trial created specifically for people living with fibrotic interstitial lung disease (ILD), a serious and often progressive lung condition with few effective treatments currently available.

Unlike traditional clinical trials, which typically test one drug at a time against a placebo and can take years to identify effective treatments, REMAP trials evaluate multiple therapies and combinations simultaneously. This adaptive design allows the trial to evolve in real time as new data emerge, making the process faster, more efficient, and more responsive to patient needs. By testing both new and existing treatments that could benefit those with ILD, and by being more inclusive in participant recruitment, REMAP-ILD aims to accelerate the discovery of better treatment options for patients worldwide.

Challenge

The project needed a website that could explain a highly complex trial in a way that patients, families, clinicians, and collaborators could all understand. The site also needed to adapt as the project grows and evolves.

Alongside the website, the team recognised that the project’s visual identity needed strengthening so a new logo was also required to establish its identity.

  • Remap Laptop
  • Home Map
  • A Man And A Woman With A Nasal Cannula Outside
  • Featured Menu
  • Lungs Bubbles
  • A Woman And Three Children Sitting On Some Steps Outside

Development

The site was designed around four simple but essential questions:

  • What is ILD?
  • What is REMAP-ILD?
  • Why does it matter?
  • How can I get involved?

We avoided heavy medical jargon and instead used plain, friendly language. To make the science feel more relatable, we included graphics and real patient stories alongside the technical information.

The design focused on being clear, accessible, and mobile-friendly so that anyone, anywhere, could use the site easily. We also built the site in a modular way, which means it can grow with the project and new content can be added without needing a full redesign.

The Results

The new logo and branding give REMAP-ILD a professional, credible identity that reflects the importance of its mission. Combined with the website, the project now has a strong digital presence that makes complex science approachable and inclusive.

Patients and families can easily understand the research and feel part of it, while clinicians, researchers, and collaborators can quickly find opportunities to engage. The site has become a trusted hub for communication and collaboration, helping REMAP-ILD advance its mission to discover better treatments for ILD.