Whether you are looking for content managed websites, help with writing for your site, search engine optimisation, pay-per-click advertising or social media advice, we can help.
At Volute, we design and develop web sites that are effective as well as attractive - strengthening your brand and optimising your online business performance.
Visitor experience is everything, and if your customers find the information they are looking for quickly and easily they will come back time after time.
Keep in control of your website with Content Management
Content management system (CMS) driven websites allow organisations to quickly get a website up and running. They can be very powerful, professional and adaptive but at the same time extremely easy to use, allowing you to add your own words and pictures whenever you want.
web marketing & consultancy
Volute and you
Here at Volute, we take the time to develop working relationships, learning about your business or organisation, gaining an understanding of your markets, customer requirements and determining your business unique selling points.
With this working relationship in place, we can ensure that your web marketing strategy gives you the best possible return from your marketing budget.
Volute can deliver:
- A detailed, SMART strategic web marketing plan
- Monitoring of its effectiveness
- Regular meetings to review progress and discuss further ideas
- Monthly reports detailing individual campaign success, website progression and visitor statistics
SEO (Search Engine Optimisation)
Search engine optimisation (SEO) has now become a critical part of online business strategy, with the drive to achieve top rankings within search engines becoming more and more important.
Search engines now rely on different criteria for ranking websites than they did, even in the recent past.
If your website hasn't been designed to be search engine friendly, or reviewed and re-optimised recently, then your search engine ranking could well be compromised.
How can Volute help?
We can offer help with your site - looking at your coding, writing style and your competitors' sites to better prepare your site for a good search engine listing.
To find out more please contact us today on 0115 914 5839 to discuss your online marketing plans.
DDA compliant websites
Website Accessibility is enshrined in the Disability Discrimination Act (DDA).
Part III of the DDA refers to the provision of goods, facilities and services. The Code of Practice specifically mentions websites.
The relevant quotes from the 175-page Code of Practice are:
- 2.2 (p7): The Disability Discrimination Act makes it unlawful for a service provider to discriminate against a disabled person by refusing to provide any service which it provides to members of the public.
- 4.7 (p39): From 1st October 1999 a service provider has to take reasonable steps to change a practice which makes it unreasonably difficult for disabled people to make use of its services.
- 2.13 - 2.17 (p11-13): What services are affected by the Disability Discrimination Act? An airline company provides a flight reservation and booking service to the public on its website. This is a provision of a service and is subject to the act.
- 5.23 (p71): For people with visual impairments, the range of auxiliary aids or services which it might be reasonable to provide to ensure that services are accessible might include ... accessible websites.
- 5.26 (p68): For people with hearing disabilities, the range of auxiliary aids or services which it might be reasonable to provide to ensure that services are accessible might include ... accessible websites.
Most people believe that the new laws were implemented in October 2004 when the final part of the DDA came into force. This final piece of legislation actually refered to service providers having to consider making permanent physical adjustments to their premises and is not related to the Internet in any way.
Section III of the DDA, which refers to accessible websites, came into force on 1st October 1999 and the Code of Practice for this section of the DDA was published on 27th May 2002. This means that the majority of websites have been in breach of the law since then.
Can you be sued?
Yes you can. The RNIB has approached two large companies with regard to their websites. When they raised the accessibility issues of the websites under the DDA, both companies made the necessary changes, rather than facing the prospect of legal action (in exchange for anonymity).
In an Australian case in 2000, a blind man successfully sued the Sydney Olympicsorganising committee over their inaccessible website (the Australian Disability Discrimination Act quite closely resembles that of the UK's). Ramada.com and Priceline.com were also successfully sued in America over the accessibility of their websites.
Volute and Accessibility
Volute takes Accessibility issues very seriously, and we ensure that all our sites are accessible.
Accessibility and New Website Builds
Volute includes WCAG Priority 1 accessibility (Level A) as standard with all new website builds, and aims for Priority 2 (Level AA) or Priority 3 (Level AAA) where achievable.
We include a range of Accessibility aids, including
- Ability to adjust the text size
- Access Keys
Accessibility And Your Existing Site
We can also take your existing website and make it accessible? providing your visitors (and search engines) with full access to your site.
Keeping your original design, Volute can edit your existing site to meet WCAG Priority 1 accessibility or higher.
Think about the visitors you could be missing out on. Contact Volute today.